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TRENOS SiGINT: Impossible Foods NSF Certified For Sport listing
Impossible Foods’ NSF Certified for Sport listing is the strongest institutional validation yet for plant-based meat. It extends the brand’s consumer reach from flexitarian households into the multi-billion-dollar performance-nutrition and sports-catering markets. The move sets a precedent other alternative-protein makers will likely follow, pushing the category toward pharmaceutical-grade quality standards and more robust supply-chain transparency.
JC - Analyst
Oct 102 min read
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