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TRENOS SiGINT: What To Eat on GLP-1 & Why Avocado Keeps Showing Up
As GLP-1 medications reshape eating patterns, avocado is gaining relevance as a supportive whole food. Clinical data shows improved post-prandial glucose control and satiety, aligning with the physiological effects and nutritional gaps created by appetite-suppressing drugs. These weight-loss drugs have an almost 20% US household penetration.
Scott Mathias
Feb 22 min read
Avocados Just Smashed US Demand by More Than 1B Kilos
The US hitting 3 Billion pounds (1.3B Kgs) of avocados (Hass Avocado Board) signals category maturity and an accelerating shift toward nutrient-dense, whole-food ingredients with global scalability. Multi-origin sourcing (California, Peru, Mexico) is strengthening category resilience, but the deeper story is cultural as avocados have become a permanent dietary anchor with cross-meal relevance, high perceived value,
Scott Mathias
Dec 6, 20252 min read
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