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UPSIDE Foods’ lab tour and taste with MrBeast marks a major shift for the cultivated meat sector, moving the category from regulatory milestone headlines into mass-culture relevance. Founded in 2015 by cardiologist Dr Uma Valeti, UPSIDE Foods has been a technical and regulatory frontrunner, becoming the first cultivated meat company to complete FDA pre-market consultation and secure USDA approval in the US.

PARIMA’s approval by the Singapore Food Agency for its cultivated chicken marks the first-ever European clearance for a cultivated meat product and a defining shift for global regulatory convergence. The company, born from the merger of Gourmey and Vital Meat, worked collaboratively with SFA to validate the safety and transparency of its production model. The result: a proof-of-concept that cultivated meat can be both industrially viable and regulator-ready.