top of page
TRENOS SiGINT: Luxury Fruit and Why Saudi Arabia Is Betting on White Strawberries
Saudi Arabia’s white strawberry debut in Hail reflects a broader strategic change - premium horticulture as a hedge against the weather, water constraints, and commodity exposure. Whether described through advanced cultivation techniques or wrapped in more romantic origin stories, the intent is clear - high-value plants over high-volume staples.
Scott Mathias
6 hours ago2 min read
bottom of page